Yggdrasil Gaming Expanding Into Multiplayer Bingo World Delivering Innovative Social Elements and New Features
Yggdrasil Gaming announced the possibility of entering the online bingo market. The gaming developer said they have planned to offer a new multiplayer bingo product within the next few months to help give operators the extra dimension they are looking for, for player options.
Fredrik Elmqvist, Yggdrasil CEO released a statement on the announcement saying, “We’ve been analysing bingo for some time and have realised there’s exciting potential to innovate in what has become a relatively dormant area of the industry. With our in-house social and gaming expertise, we believe we can offer a fresh dimension to bingo. This can attract a new demographic of player to the market on a much lower CPA basis compared to casino, driving revenues directly and indirectly through our promotional tools and mini-slots integration.”
Elmqvist added, “On launch, players will recognise industry-first features for bingo which have been adapted from the wider casino space, reinvigorating the much-loved pastime and raising the bar against other products on the market.”
Yggdrasil says its product will be a first with the mobile channel, and will allow players to fully enjoy the modern bingo experience anywhere on the go. Further information on the details and the product will be available at next year’s ICE Expo in London.