FanDuel Appoints New Chief Marketing Officer

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FanDuel Appoints New Chief Marketing Officer

FanDuel Announces Marketing Veteran Mike Raffensperger to Join Company as Chief Marketing Officer

Daily Fantasy Sports operator FanDuel announced this week the appointment of a new Chief Marketing Officer. Marketing Veteran, Mike Raffensperger will join FanDuel with his main role being to lead all marketing efforts of the company. Raffensperger will also be responsible for overseeing all customer acquisition a retention sectors and developing new growth strategies.

Raffensperger comes to FanDuel from Amazon where he held the role of Head of Marketing Advertising. He also worked for DirectTV where he was the Director of Digital Marketing and Strategy. With more than 15 years’ experience under his belt, FanDuel says Mike will be the perfect asset for the company. Mike is the proud recipient of several Webby Awards for his early development of web entertainment projects.

With extensive experience in digital media and marketing and a growth mindset, Mike is the right person to join our team as the sports and entertainment industry continues to evolve. Mike’s leadership efforts in previous roles have helped reshape the digital sports media landscape, and I look forward to having him on board as we continue to grow the FanDuel brand and build it into a preeminent sports entertainment destination,” commented Matt King, CEO of FanDuel.

TJ works behind the scenes as an editor to Casino Players Report assisting in proofing editing articles, SEO and marketing research. She is the newest member to our team and so far has proven to be invaluable since rebranding from Casino Scam Report (https://www.casinoscamreport.com)

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